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About Me

Mike Deschaine

I'm a strategic learning partner and the owner of a boutique agency where I specialize in creating comprehensive digital solutions. Whether it's strategy, structure, or development, I offer a rare blend of expertise that ensures nothing gets lost in translation.

My background is rooted in the business world, with years of hands-on experience in sales, marketing, and e-commerce. This experience places me in a uniqe strategic position, allowing me to "flex" between roles as needed, or craft wholistic solutions that blend departments (like productizing training courses into a new revenue stream).

This journey has given me a deep understanding of what it takes to drive business results. My passion lies in connecting these strategic dots and building the systems that empower people to learn, grow, and succeed.

I appreciate you taking the time to explore my work! I hope you have found some value in the time you've spent here and hope we get the chance to discuss your project needs.

My Philosophy

My approach to building a solution is guided by a single principle: clarity. I believe in being a straight-shooter—cutting through complexity to deliver honest, purposeful, and effective results. Whether I'm building a website, a sales funnel, or a learning module, my goal is to create an experience that is intuitive and directly ties back to business goals, and always keeps the target audience's needs in mind. For me, a solution isn't complete until it delivers measurable value.

My Skills Breakdown

Instructional Strategy & Design

Learning Theories
& Models

  • Adult Learning Theory 

  • ADDIE & SAM

  • Gamification

  • Bloom's Taxonomy

Strategic Frameworks

  • Kirkpatrick Model

  • Gagné’s 9 Events

  • Needs Analysis

  • Curriculum Design

Accessibility Standards

  • SCORM

  • xAPI

  • Section 508 

  • WCAG

E-learning Development & Media Production

Authoring Tools

  • Articulate Storyline

  • Articulate Rise

  • Adobe Captivate

  • Lectora

Media Production

  • Vyond

  • Adobe Creative Suite

  • MS Clipchamp

  • Canva

  • Wellsaid Labs

Core Skills

  • Video Editing

  • Audio Editing

  • Graphic Editing

  • Animation

Learning & Web Platforms

Learning Management Systems (LMS)

  • Canvas

  • Blackboard

  • LearnDash

  • Litmos

  • Moodle

Web Design &
E-commerce

  • WordPress

  • WooCommerce

  • Shopify

  • HighLevel

  • GroovePages

Technical Integration & Analytics

  • API Integrations

  • Learning Analytics

  • Website Analytics

Project Management & Business Acumen

Project
Methodologies

  • Agile

  • Waterfall

  • Scrum

Management
& Collaboration

  • MS Teams

  • Slack

  • Basecamp

  • Trello

Client
Strategy

  • Pipedrive

  • HighLevel

  • Planning & Scoping

Technical & Foundational Skills

Web
Development

  • HTML

  • CSS

  • UX/UI Design

Data
& Integration

  • API Integrations

  • Learning Analytics

  • Website Analytics

Systems
Operations

  • DNS Zone Configuration

  • Email System Setup

  • Cloudflare Configuration

What I Bring to the Table

My background as a full-service agency owner means I bring a holistic, end-to-end perspective to every project. I can manage the entire digital lifecycle of a course, from initial concept to final delivery and beyond.

Strategic Marketing & Business Acumen:

I understand how to position a product, market a solution, and build the full digital ecosystem. My experience includes copywriting, ad platform management, email marketing, and building complete sales funnels.

Learning & Media Production:

I create dynamic, high-quality learning experiences that engage learners and deliver results. I am proficient in Articulate Storyline, Vyond, and Adobe Creative Suite (including Premiere Pro), as well as WellSaid Labs for high-quality voiceover production.

Platform & Technical Expertise:

I am skilled in using and integrating a wide array of platforms. I regularly use WordPress, HighLevel, and GroovePages to build websites and automations. My technical knowledge includes setting up DNS records and email accounts, and I am continuously expanding my understanding and expertise in various AI platforms to streamline workflows.

Holistic Project Management

I oversee projects from a strategic level down to the smallest detail. My experience running an agency means I can manage timelines, budgets, and client expectations effectively, ensuring the final solution is delivered on time and within scope.

Integrated Problem-Solving

My diverse background allows me to solve complex problems by looking at the entire ecosystem, not just one piece of it. Whether the issue is a design flaw, a technical glitch, or a marketing gap, I can diagnose the root cause and implement a comprehensive solution.

End-to-End Execution

My experience running a full-service agency means I can manage and execute a project from its initial concept to its final launch. By handling everything from strategic planning and technical development to design and media production, I provide a single point of contact for a unified, streamlined solution

Some Fun Photos From Learning Events

Let's Chat

Have specific questions? Want to discuss your project or carve out a plan of attack? 
Shoot me a quick note with some details, and we'll schedule a time to talk!

Contact Me

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